Ecommerce Platforms Comparison: Choose the Best Option for You

Ecommerce includes buying and selling products on the web!

While your image of ecommerce might be – people shopping online, it is much broader.

Ecommerce consists of several dimensions – types of products (physical or digital products), distribution arrangement (wholesale or retail), ecommerce model (B2B, B2C, C2C or C2B), and venues (websites or online marketplaces).

In this article, we’ll present an ecommerce platforms comparison so you can choose the best scalable enterprise ecommerce platform to suit your business needs.

Types of Ecommerce Platforms: Open-Source vs SaaS

There are two types of ecommerce platforms you can use:

  • Open-source platforms require you to install the software on a hosting server. Once installed, you can customize all aspects of the system via the source code. The software is usually free, however, we don’t recommend this type of option for ecommerce beginners or businesses who can’t hire a developer to take care of all technical aspects of the ecommerce platform.
  • SaaS or Software-as-a-Service platforms handle hosting, maintenance, and updates on your behalf. The SaaS platforms require no installations, downloads or any coding knowledge to make customizations. You pay a monthly subscription for access to the platform, tech support, and website hosting. SaaS enterprise ecommerce platforms are recommended for first-time merchants.

Ecommerce Platforms List: 5 Best Ecommerce Platforms

Here are the 5 most popular ecommerce platforms compared:


Shopify is a fully hosted ecommerce solution specializing in simplicity and ease of use. With a great set of features and impeccable customer service, Shopify is one of the best ecommerce platforms on the market.

The Shopify platform offers a few different plans – Shopify Lite Plan, Basic Shopify Plan, Shopify Plan, Advanced Shopify Plan, and Shopify Plus.

Shopify Plus is an enterprise-level solution. If you are planning on selling millions of dollars a year, Shopify Plus is the right deal for you. You can sell your products in the USA, UK, Australia, India, Canada, and all over the world.

Shopify Plus is designed for high-volume and large companies. It is simple, elegant, and easy to navigate. All of the most important features (products, orders, analytics, customer records, apps, and discounts) can be found in the sidebar. On top of these basic features, Shopify Plus offers some pretty impressive options – reliability or 99.98% uptime, unlimited selling capacity, scalability, multichannel capabilities, smooth setup, automation, wholesale & B2B features, globalization, POS, and priority customer service.

  1. 3dCart

Another SaaS ecommerce software that serves both small and large businesses. With loads of features and a range or pricing alternatives, 3dCart is an excellent option for those looking for a fully-hosted and affordable solution.

With a range of pricing options, 3dCart offers you Starter, Basic, Plus, and Pro ecommerce plans. The main differences between these four ecommerce plans are customer support channels, available features, number of staff accounts, store annual revenue, and number of hosted email accounts.

The platform comes with out-of-the-box features and fits businesses of all sizes. There is a 15-day free trial offered for all potential users to use.

  1. BigCommerce

BigCommerce is recognized for its beautiful templates, ease of use, and professional customer support. User-friendly and fully-hosted, this software helps businesses from all experience levels to sell their products online.

While the BigCommerce platform may not have as many advanced features as other platforms, we believe that it is an excellent solution for most merchants.

The pricing levels are based on the annual online sales of your store. There are 4 different pricing levels – Standard, Plus, Pro, and Enterprise.

All levels include unlimited storage, bandwidth, and products, sitewide HTTPS, responsive websites, unlimited staff accounts, dedicated SSL, shipping label discounts, Square POS integration, Amazon & eBay integration, coupons, discounts & gift certificates, phone, email, and chat support.

In terms of usability, BigCommerce is one of the best ecommerce platforms. Adding products is pretty simple. The admin is super easy to navigate and all advanced features are clicks away.

  1. Ecwid

Not a typical ecommerce solution but a shopping cart widget that integrates with any website. Using this option, you can sell across marketplaces, social networks, and multiple websites.

With new features released almost every month, Ecwid has grown from a small platform to a platform that currently serves over 1.5 million merchants all over the world.

If you are considering adding an ecommerce option to your website or establishing an online presence for the first time, Ecwid might be the perfect solution you need.

The platform has four pricing levels – Free Plan, Venture, Business, and Unlimited. All plans come with great features straight out of the box.

More features are constantly being developed and added to your plan automatically. Some of the key features Ecwid offers are social media integrations, marketplace integrations, sell across multiple websites, in-person selling, product options, order management, promotions and discounts, abandoned cart recovery, analytics and reporting, language capabilities, automatic tax calculations, product reviews, and more.

  1. Square

The fact that Square helps you set up an online store for the cost of payment processing speaks a lot about this platform.

The reason for this is because Square is pretty much basic. The software has been designed with simplicity and ease-of-use in mind. You don’t need coding skills or web design experience to create your store. On the other side, you won’t find better keywords that some of the ecommerce platforms don’t offer such as keyword tags and related items.

Square is constantly expanding and is focused on building up a great feature set. Merchants can sell digital goods, physical goods, restaurant carryout orders, and event tickets.

Running your store using Square means you will have a few limitations. However, overall, it is an excellent way to sell online while keeping the monthly expenses down. Some of the features offered are free unlimited web hosting, responsive design, free URL, supplier management, seamless integration with Square Register, advanced reporting, and more.


How to Choose The Best Enterprise Ecommerce Platform for Your Business

There are a few key factors you must take into consideration when selecting an enterprise-level ecommerce solution:

  • Pricing: Monthly subscription, commission per sale, and other expenses
  • Payment processing: The number of online payment gateways the platform offers
  • Features & Add-ons: Learn to differentiate the core features of the software from the features that must be acquired through additional integrations.
  • Ease of Use: Store setup, dashboard navigation, coding skill requirements.
  • Web Design: Template options and level of customization.
  • Customer Support: Live chat, email, and phone support are the three channels that are usually offered.

Ready to make a choice?

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